

Analysis: Fact-Finding and Review
- Examine challenges and opportunities facing clients in current or new markets and unfamiliar or changing political environments
- Identify key players and factors which can promote or obstruct positive results
- Seek existing or potential internal resources required for success
- Determine feasibility of alternative approaches

Strategic Planning: Mapping the Road to Success
Design a plan to reach client’s objectives, with timetable and cost estimates, including
- Public advocacy
- Positioning
- Marketing opportunities
- Change management
- Performance management
- Alliance building
- Representation
- Crisis prevention
- Mergers and Acquisitions
- Possible pilot projects
- Result evaluation mechanism
Implementation
- Create implementation structure
- Coordinate internal and external actors